October 1 - 29, 2020

Virtual Event


The MUFSO Conference is designed to meet the educational and networking needs of executive level restaurant operators representing large chains, regional chains, emerging growth chains and high-volume independent restaurant companies as well as the Onsite segment. Disciplines represented range from CEO, President to VP of Operations, Marketing, Culinary, Supply Chain Management, Franchising and Food Service Directors..

MUFSO attendee registration is limited to people who are directly employed by a restaurant company, who are categorized as “Operator.” Informa dba as MUFSO reserves the right to accept or decline any registration due to attendee qualification restriction.

Representatives of companies that supply product(s) and/or service(s) to the restaurant industry are categorized as “Suppliers” and are eligible to attend MUFSO as an Exhibitor (you cannot attend MUFSO without purchasing a 10x10 exhibit booth). For information on exhibiting, contact Janet.McLiverty@Informa.com.

Search for Exhibitors by Company Name

Exhibitors are shown in two lists: “All Exhibitors” and “By Product Category”.  Click on a product category to view a list of the exhibitors in that group. 

The “All Exhibitors” tab lists all the current exhibitors in alphabetical order. The “By Product Category” tab lists the product categories and the number of exhibitors who have selected each of these. 

Search Exhibitors by Keyword

You can search for exhibitors by typing a keyword in the search box at the top of the Exhibitor list screen.  The results will include all exhibitors that have this keyword in their company name, profile, brands or product categories.

Each exhibitor listing has their booth number(s) displayed below their name. An exhibitor listing may have a video icon which indicates that they have uploaded multimedia content. 

Save an Exhibitor to Favorites

From the Exhibitor list or any exhibitor's eBooth profile, you can add the exhibitor as a favorite to your personalized planner by clicking on the star icon.

Exhibitor eBooth Profile

You can visit the eBooth for any company by clicking on their name in the Exhibitor list.  You will see the company’s contact information, description, product categories and videos they have uploaded.  To play the video on your device, just click on the video. From this screen you can add the exhibitor as a favorite to your Personalized Planner by clicking on the star icon. You can also view the location of their booth on the floor plan by clicking on the “Map it” button.  The exhibitor’s booth will be highlighted on the floor plan.

MUFSO is managed and produced by Nation’s Restaurant News, Restaurant Hospitality and Food Management Magazine, who are owned by Informa. For more information about these publications,   www.nrn.com, www.restaurant-hospitality.com, www.food-management.com, and food-restaurant.knect365.com.

You can view the interactive floor plan by clicking on the Maps icon in the app dashboard. 

The Main Map will highlight booths belonging to the exhibitors that you have added to your Personalized Planner. You can also view an exhibitor’s profile from the map view by clicking on their booth.

How to find your location on the interactive floor plan:

1. Click on the Locate Me button at the bottom of the interactive floor plan.

2. Enter a nearby exhibitor's name and then click Search.

3. Click on the listed exhibitor's name, a marker will appear on the map to indicate where you are currently located on the show floor. 

The MUFSO program is developed by the editorial staff with input from industry executives who have attended prior MUFSO conferences. Speaking opportunities during the MUFSO program are primarily limited to restaurant operators only (by invitation only), as the program format is based on peer-to-peer learning and sharing of best practices/lessons learned.

There are many opportunities to enhance your exposure at MUFSO from including your product in a meal function to conference pillar sponsorship.For more details contact Janet.McLiverty@Informa.com.

There are several awards that are presented at MUFSO. All award winners are selected by the Editorial Board of Informa Restaurant Group (Nation’s Restaurant News, Restaurant Hospitality and Food Management). For more information, contact jesse.parziale@Informa.com.