MUFSO 2010 Session Information

The New Value Proposition 

Monday, October 4, 2010
3:30 pm - 4:45 pm

Have you been discounting, bundling menu offerings at low prices, changing portion size, Facebook promotions while having to cut staff and consolidate resources in your operations—and it’s STILL not driving your profits up?  This session will define the “new normal” for the customer value proposition and help you get to the core of what your customers really want from you, and how you can deliver consistently.

Moderator:

Scott Taylor, COO, Beef 'O' Brady's Family Sports Pubs

Panelists:

PHOTO TO COME	Phil Keiser, President, Culver Franchising
	Dan Kim, Founder, Red Mango Inc.
	Susan Lintonsmith, CMO, Red Robin Gourmet Burgers