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In a world where success seems impossible, MUFSO cracks the code on POSSIBLE!

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MUFSO Brochure Mailer
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MUFSO 2009 Highlights

MISSION POSSIBLE: New Strategies for Success

ATTENTION AGENTS OF CHANGE:
Join forces with the restaurant industry’s leading authorities to reveal new strategies for success at the 51st Annual Multi-Unit Foodservice Operators Conference (code word: MUFSO). Uncover new ideas, challenge conventional business practices and reload your competitive arsenal with new strategies and tactical solutions you need in order to be successful in the "new normal" business landscape.

Conference program content will feature the sharing of best practices and solutions for “mission critical” topic areas including: social networking, menu labeling and nutritional analysis, legislative and regulatory issues, financing, franchisee relationships, creating value, menu engineering, re-vitalizing your concept, consumer trends and insights, and successful workforce alliance.

Get new strategies for success at MUFSO! 

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KEYNOTES ANNOUNCED

NEWT GINGRICH

Jobs, Economic Growth and Prosperity: Getting America Moving in the Right Direction 
Tuesday, October 5, 8:15 am - 9:15 am
Newt GingrichAs Washington looks to fix the struggling economy with more money for more government, more power for politicians, more debt and more bureaucracy, Newt Gingrich knows that America can do better. One of America's most respected thought-leaders, Gingrich lays out a clear and decisive alternative to Washington's economic recovery plans. In this timely and compelling talk, Gingrich will remind the MUFSO audience that small business is the engine that runs the economy and that government action, like creating a payroll tax credit, reducing the business tax rate and developing American energy, will help jump-start the economy. Gingrich strikes an optimistic tone in showing how America has come through economic downturns before and how rewarding work, savings and retirement will get us through the current recession.

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Peter Francese

PETER FRANCESE

Snapshot of America: Who will our customers be tomorrow?
Monday, October 4, 11:00 am - 12:00 pm
Well-known demographer, Peter Francese, will deliver a keynote at MUFSO 2010, bringing a highly informed and analytical point of view on the results of the most recent census. Francese will also drill down into regional differences that operators need to know when developing their targeted marketing strategies during a follow-up breakout session. This is MISSION CRITICAL for all foodservice operators.

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Who attends MUFSO?  

MUFSO attracts the top 400 restaurant chains and emerging growth restaurant companies from the QSR, Casual, Family, On-Site and High Volume Independent segments. Foodservice executive positions represented at MUFSO each year include CEOs and Presidents, as well as Vice President and Director level executives from the operations, marketing, finance, franchising, purchasing, human resources/training and culinary disciplines.

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